Social Media Marketer, Digital Creator and Brand Invigorator.
Portfolio
Missouri Community College Association
Weekly Newsletter
Redesigned and wrote the weekly newsletter, This Week, distributed to 3,000 subscribers averaging a 19% open rate and 38% click rate. The newsletter was retooled into a digestible, must-read with no wasted words and no wasted space.
Social Media
Lead social media content creation and analysis to make higher education updates more engaging through relatable and digestible content.
University of Missouri
LPL Financial
Selected Social Media Posts
#LPLNews
Developed social content and creative from the LPL Newsroom strategically aligned to to content strategies across channels.
#LPLCareers
Developed social content and creative for key job postings as identified to guide company's overall human capital and talent management.